June 23, 1984 –
Duran Duran started a two week run at No.1 on the US singles chart with The Reflex, the group’s first US No.1, was taken from their third album, Seven and the Ragged Tiger.
Instead of staying on brand by shooting in an exotic locale, the music video was shot at a Duran Duran concert. Directed by Russell Mulcahy, it’s a concert footage with a twist, using the giant screen above the stage to insert the kind of random images (silhouettes with chains) that were hallmarks of early MTV. There’s also a digital effect to look like water coming out of the screen and dousing the audience. It looks crude today but was pretty advanced for 1984.
The Haus of Dcaligari 