And to think, Singer Sewing Machine is the sponsor

December 3, 1968
NBC premiered the iconic Elvis special (usually referred the ‘68 Comeback Special,) sponsored by the Singer Corporation, on this date. St. Elvis appeared to his devoted acolytes on this date. The leather clad Elvis – not the sweaty holy Elvis. This is the “Elvis has left the buildingElvis.

Touch but the screen and feel the healing powers of his ‘hunka, hunka burning love’ course through your loins.

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