In case you were wondering:
Before you go – I still don’t understand the concept of holiday long-form commercials in England. Aldi, another European supermarket chain, that is somehow related to Lidl but not really worth going into here, has brought back their beloved (?) company icon Kevin the Carrot for their highly-anticipated Christmas campaign A Feast of Football.-
Before I ask this question that is troubling me, allow me to show you another food related commercial – Lidl –
Can someone explain to me the bizarre fetish of centering one’s holiday celebration around a specific supermarket?
The Haus of Dcaligari 